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Heritage Foods launches new summer range ice-creams

Heritage Foods Ltd, a dairy company in India, has introduced its latest line of Buttermilk products labeled as ‘A-One’ and a new range of milkshakes in convenient single-serve carton boxes.

The new product line, called ‘A-One’ by Heritage Foods, comprises low-calorie spiced buttermilk that serves as a natural and refreshing drink.

“Launch of ‘A-One’ Spiced Buttermilk & new Milkshakes in Combi-block packs is yet another step in the direction of growing the contribution of value-added products (VAP) in our portfolio. I am sure these new products will not only delight our consumers, but will also help them face the harsh summer season with a smile.” said Mrs. Bhuvaneswari Nara, Vice Chairperson & Managing Director

The company uses a unique combination of cultures to ferment fresh Heritage milk to create a smooth and thick texture with an ideal balance of sourness and saltiness. Natural extracts of ginger and green chilies are blended into the drink to give it a spicy twist, making it a perfect on-the-go drink.

‘A-One’ Spiced Buttermilk will be sold in 180ml packs with a six-month shelf life and a reasonable price tag of ₹20/-.

In addition, Heritage Foods has given a makeover to its line of Milkshakes with new flavors and an attractive appearance.

While classic flavors like Vanilla and Strawberry remain available, the company plans to introduce two new varieties, Chocolate & Caramel and Cookies & Cream, which will appeal to both adults and children. The new range of Milkshakes will be sold in 180ml packs for ₹40/- and 125ml packs for ₹15/-.

Heritage Foods Ltd. is preparing for reintroducing its popular “Premium Badam milk with real Badam bits” under the brand name ‘Badam Charger’.

The revised product recipe includes a higher quantity of badam bits, aligning with the brand’s promise of ‘Stay Charged.’ Heritage Badam Charger will be available in 180ml plastic bottles with vibrant packaging. This product will be sold at a convenient price point of ₹35/-.

“Heritage ‘BadamCharger’ is a product targeted to thriving adults who hustle through the day to achieve their dreams.. We have formulated this recipe to deliver great taste with absolutely no added artificial colours or flavours and with 30% less sugar as compared to other similar flavoured milk-drinks.” said Mrs. Brahmani Nara, Executive Director of Heritage Foods Limited

Heritage Foods intends to take its customers on a nostalgic journey by releasing ice lollies with authentic and fascinating Indian flavors like ‘Kala Khatta’ and ‘Gol Gappa’ this summer. These desi flavors are bound to evoke fond childhood recollections. Consumers can enjoy these refreshing treats on a scorching summer day for only ₹10.

Heritage Foods has introduced its ‘A-One’ Spiced Buttermilk and Milkshake products in various regions, including Telangana, Andhra Pradesh, Karnataka, Tamil Nadu, Delhi, and the National Capital Region (NCR).

These products are accessible through various channels, such as general trade stores, Heritage Happiness Points, Heritage Parlours, modern retail stores, and online grocery platforms.

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